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The Internet and the election - June 15, 2008

The race for the White House is now in full swing (thank goodness). The question is how big a part will the Internet play in who gets elected. Obama and his team have done quite well to harness the power of the 'net and new media tools, further contrasting John McCain's old school approach. But that doesn't mean the 71-year-old war vet can't get on web fast-track, or at least make it look as so. 

Ben Adler at Politico takes a look at how social networking, online advertising and new media in general is now an important part of the political machine -- with a big emphasis on this election.

When John McCain, 71, wanted Barack Obama, 46, to join him at a series of town hall meetings, he dispatched a messenger to hand-deliver the invitation. "You know, you could have just emailed this," Obama press secretary Bill Burton told the messenger.













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