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Jeff Hyatt, Web Editor
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From a story today on the Silicon Valley / San Jose Business Journal website, looks like online video advertising network YuMe has announced an agreement with Microsoft to provide advertising services.
YuMe will sell Microsoft's excess video ad inventory as part of its network of channels (News, Sports, Entertainment, etc.), allowing advertisers to purchase by audience and content genre.
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Microsoft, YuMe partner in ad deal - June 16, 2008
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YuMe will sell Microsoft's excess video ad inventory as part of its network of channels (News, Sports, Entertainment, etc.), allowing advertisers to purchase by audience and content genre.
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