Stat Sheet

Couch Potato Nation: Consumers to spend as much time watching videos as sleeping by 2013 - July 2, 2008

Not sure whether to call this good news or just frightening.

Consumers are expected to spend as much time watching video as they do sleeping in five years, according to the report Online Video Content: The New TV Audience from eMarketer, which aggregates research from other companies.

On average consumers already spend 6.1 hours watching video, according to a June survey of U.S. Internet users over age 12 by Solutions Research Group.

About four hours a day are spent watching traditional TV, either live, on a DVR or VOD. The other two hours are spent playing videogames or watching Web video, DVDs and video on mobile devices.

Solutions predicts consumers will add two hours of video viewing in the next few years, mostly through Web viewing.

At the same time, more consumers say their computer now offers more entertainment than their TV. In a survey by Deloitte Development, 69% of consumers said their computer is more of an entertainment device than their TV. Among the millennial generation, 80% sided with their computer. A majority of consumers, 58%, said they'd like to be able to connect their TV to the Internet.

Far fewer are watching entertainment on their mobile phones, just 36% according to the Deloitte survey. 

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