Virgin Media plans music portal

http://www.nma.co.uk

By Danielle Long August 27, 2008

Virgin Media is to launch an online music portal in a move to increase its online services and integrate content across its platforms.

The quad-play provider plans to expand its TV on-demand music service, currently only available through Virgin Media video-on-demand, via a dedicated online music portal.

Malcolm Wall, CEO of content for Virgin Media Television, told NMA, "Our music VOD service on TV gets a tremendous amount of use. The aspiration is that we take ... that and put it in a portal to create a much richer music experience."

Click here to read Danielle Long's full story via http://www.nma.co.uk.


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